Ignite Your Digital Potential

We build brands & digital experiences that last. Designs that get people excited. Turning challenges into wins, like rocket fuel for innovation at every step. We are MaxQ.
Matt Coffman
Partner
Matt brings extensive experience as a full stack software engineer and seasoned product leader. As the CTO of iGoDigital, he helped navigate its acquisition by ExactTarget, and eventually Salesforce. At Salesforce, he led predictive analytics within the Marketing Cloud. His time as VP of Product at High Alpha sharpened his expertise in scaling enterprise cloud companies. Matt excels at guiding clients through high-pressure situations, delivering innovative solutions while fostering a collaborative environment that drives success.
Caitlin Coffman
Partner
Caitlin combines her passion for mission-driven tech with executive leadership. As the founder and CEO of MomentPath, she led the company through its acquisition by ChildcareCRM to form LineLeader. Before that, she served as CFO for Indiana’s Department of Homeland Security. Caitlin’s experience in transforming child care management through technology reflects her dedication to making complex solutions simple and impactful. She’s all about creating tech that’s easy to use and delivers real results.
Lee Eisenbarth
Partner
Lee is a designer passionate about creating brands and products that delight. His experience in SaaS has helped businesses grow from zero to $30M+, building brands, leading teams, and contributing to four successful acquisitions. He excels at transforming complex ideas into beautiful, scalable products and thrives by blending creativity with strategic thinking to deliver solutions that leave a lasting impact. Outside of work, he enjoys drumming, gardening, running, and refining his dad jokes as a soon-to-be father.

A team forged under pressure, like astronauts—where failure isn’t an option—ready to launch your brand to new heights.

At MaxQ—named for the moment of maximum pressure during a rocket’s ascent—we’re a privately held, multi-disciplinary consultancy that turns complex ideas into brands and products people love. Our partners work closely with you—sometimes together, sometimes solo—to navigate your most complex hurdles and bring bold ideas to life. Guided by a shared mission, we blend strategy, design, and technology to help your business soar, just like a rocket breaking through the atmosphere.

Our Capabilities

From Ideas to Launch

We work alongside you to turn your ideas into powerful brands and products. Through thoughtful collaboration, we transform your vision into a reality that’s ready to take off.
• Collaborative Ideation & Brainstorming Sessions
• Prototyping & Concept Development
• Customer-Centric Design & Feedback Loops
• Strategic Launch Planning & Execution

Brand & Product Design

We create brands that are as consistent as they are captivating. From your website to your mobile app, we make sure every touchpoint feels cohesive and intuitive for your audience.
• Naming & Brand Identity
• User-Friendly Website & App Design
• Consistent Visual Systems
• Design Systems & Libraries

Building Applications That Endure

We develop and enhance applications designed to grow with you. Built for durability and flexibility, our solutions are made to handle whatever comes their way, setting you up for long-term success.
• Scalable Web & Mobile Apps
• Robust Backend Architecture
• Seamless Integrations for Future Growth
• Performance-Driven Features

Your Strategic Product Partner

We’re your co-pilot in product management, design, & development – offering insights and strategies that help you stay on course. From validating your ideas to guiding key decisions, we’re here to make the process smoother.
• MVP Roadmapping, Design, & Development
• Feature Prioritization & User Research
• Data-Driven Decision Making
• Fast Iteration for Rapid Growth

Keeping Projects on Course

With a focus on collaboration and transparency, we ensure your project is delivered on time and exceeds expectations. We keep communication open so you always know where things stand.
• Clear Milestones & Deadlines
• Regular Progress Updates
• Agile Development & Iteration
• End-to-End Project Management

Past Missions

Developed the initial product for an employee training and skills management platform, which later got acquired by a global enablement software company.

Introduced the first-ever student ID in Apple Wallet for a private university, enhancing campus life with modern convenience.

Created a flight scheduling app for the Department of Defense, driving significant improvements in operational efficiency.

Invented an award-winning app that completely changed how accountability is tracked for federal disaster relief and anti-terrorism funding.

Created a confidential investment presentation for a private equity firm, leading to an eight-figure majority investment through clear and compelling design.

Developed a real-time customer intent and content recommendation platform that’s used by top brands worldwide to stay ahead of the game.

Designed and launched a data warehousing and analytics platform for the fastest-growing provider of before-and-after care programs, helping them keep up with rapid growth.

Streamlined an IPO roadshow deck for a major bank’s portfolio company, helping them make an impactful impression with investors.

Creative directed a brand and pitch deck for a wellness company, positioning them to successfully raise investment.

Collaborated with a venture studio to bring a brand-new business idea to life in a sprint week.

Developed a student engagement platform with user activity nearly 4x above industry standards, culminating in a successful acquisition.

Led product at a venture studio, helping dozens of portfolio companies turn napkin sketches into fully realized products with their first customers.

Reimagined a checkout form for a cybersecurity firm, driving a significant increase in conversions through user-focused design.

Refreshed the website for a public, leading cybersecurity company, helping them stand out in a competitive market.

Built a mission scheduling tool for a U.S. Marine test squadron, significantly streamlining their daily operations.

Designed the brand identity and website for a $50M project in downtown Indianapolis, setting the tone for a landmark development.

Led the design and development of an early childhood education app for parents, teachers, and staff, culminating in a successful acquisition.

Helped design a free, open-source educational software platform that’s all about community, supporting teaching, research, and collaboration for users everywhere.

Reimagined the trial process for a major email provider, making it simpler to get started and boosting conversion rates for trials.

Creative directed a brand and pitch deck for a wellness company, positioning them to successfully raise investment.

Ready to go MaxQ? Let's get in touch.

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